Nick Kohlscreiber – Social Media Footprint Describes The Digital Presence Of Companies

A fairly new term in online marketing—͚social media footprint͛ defines the digital presence of companies, organizations and individuals across social media outlets. As social media platforms such as Twitter, Facebook, LinkedIn, Instagram, and others are progressively related to our everyday lives it becomes inescapable for businesses to integrate these new and effective marketing channels in endorsing their brand, nurturing their reputation and directly communicating to a broader consumer audience. Popular serial entrepreneur Nick Kohlscreiber deliberates the significance of a social media footprint with respect to brand and reputation management and discusses about ways businesses can boost and improve their online presence.  

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