Nick Kohlscreiber Highlights The Significance Of Social Media Footprint

A new term in online marketing—͚social media footprint͛ implies the digital presence of companies, groups and persons across social media outlets. As social media platforms such as Twitter, Facebook, LinkedIn, Instagram, and others are increasingly related to our usual lives it becomes unavoidable for companies to include these new and efficient marketing channels in proliferating their brand, expanding their reputation and directly engaging with a higher consumer audience. Reputable serial entrepreneur Nick Kohlscreiber reflects the significance of a social media footprint in relation to brand and reputation management and describes the methods by which businesses can increase and advance their online presence.  

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